HORECA SAAS

An app that offers streamlined solutions for order processing, inventory tracking and employee management.

Horeca SAAS is an innovative inventory management software as a service (SaaS) , a solution to streamline inventory processes, order management, and employee administration.

Ever wondered how the fusion of design and industry insights can revolutionize streamlining operations?

Overview

Manual processes lead to inefficiencies, errors, and increased operational costs, while franchise owners struggle to maintain consistency and oversight across multiple locations.
Horeca is a comprehensive inventory management solution that streamlines processes, enhances productivity, and provides actionable insights for improved performance and profitability.

PRACTICES

UX Research • Product Strategy • Visual & Interaction Design • Data Visualization • Prototyping

The problem i found interesting...

Owners of outlet chains and cafe businesses were frequently required to personally oversee operations to ensure smooth functioning and audit processes manually.
This highlighted a clear need for a centralized solution that streamlines essential processes such as inventory management, order processing, and employee administration, addressing multiple challenges with a single platform.

Information Nexus

Comprehensive HORECA Insights in One Hub

Unified Access Hub

Seamlessly Centralizing HORECA Operations

Data-Driven Hub

Empowering HORECA Decisions with Analytics

WORKING PROCESS

HORECA ARCHITECHTURE

User Archetypes

Based on my secondary research, I concluded two types of archetypes for this project.

Chain Owners

Blue-collared employees

A busy chain owner/ struggling to manage multiple outlets/ relies on streamlined solutions to oversee HORECA operations/ ensures seamless quality control.

CHAIN OWNERS

Frontline employees/ weary from managing multiple tasks/ exasperated by manual processes/ yearn for streamlined solutions.

BLUE-COLLARED EMPLOYEES

Key Takeaway

During my tenure, I designed the end-to-end user journey of the owner's profile.

Streamlined and centralized flows for inventory and orders processing, all from one place

Software with 15 User Flows and 2 Iterations, tailored for 6 distinct User Profiles

Automated repetitive tasks and offers real-time updates, reducing manual effort

Learnings and Refinements

A FAILED ATTEMPT

Initially the expectation for the app and Horeca as a brand was for it to have a formal, subtle branding.

During the critique sessions, we concluded "the app UI looks a bit flat" making it easy to forget.

REFLECTIONS

Since Horeca is in a budding stage, owner didn't want it to tie down to a brand guideline just yet.
Moreover, we never focused on what we wanted our users to feel after using Horeca.

We never focused on what the experience should be like?
We answered many questions about how to make the experience memorable?
How to make it effortless for you?

Solution turned USP

In the inventory management section of our app, I've revolutionized the user experience by implementing a streamlined approach that enhances clarity and efficiency.
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Each phase an order progresses through—such as requested, pending, approved, placed, received, verified, unverified, cancelled, verification stage, and defaulted orders—is distinctly color-coded for instant recognition. This strategic use of color enables users to intuitively grasp the status of orders at a glance, eliminating the need for constant mental tracking. With this innovative design, users can effortlessly navigate between phases simply by changing filters, effortlessly accessing order cards of various stages with ease.
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By leveraging visual cues, I've significantly optimized the user journey, empowering our users to focus on their tasks without unnecessary distractions, ultimately enhancing productivity and user satisfaction.

~Where pixels dance and ideas collide, let's craft something magical!~